HOWDY.

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Richmond, VA
USA

(804) 404-3553

Go Bike

 

GO BIKE!

Go Bike! was a community-based public art initiative developed by the local Chamber of Commerce in advance of the 2015 UCI World Road Cycling Championships in Richmond, VA. A design contest was held to create a bike rack topper which was cast and given to 30 different local artists to use as a canvas for their own creation. The toppers were put on 30 functional bike racks placed around the city, and each rack was sponsored by a local company. Elleby Design studio created the logo and marketing brochure for Go Bike!, and designed a commemorative coffee table book detailing the process of all 30 artists in their own studios, and their own words.

Date: 2014 and 2015
Client: ChamberRVA
Role: Art Director & Designer
URL: http://www.ie-rva.org/go-bike-community-project/